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Taekr Group

About

Two founders, two holdings, one operating model.

Taekr Group is one of two holdings we run. The other, LumeFlux Studio, is Niels’ personal vehicle for products outside the agency space.

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Co-founder, technical lead

Niels Samuel Neijenhuis

Built Taekr's product stack from scratch. Architects all AI systems across the portfolio. Previously [TODO Niels — vorige context]. Based in Arnhem.

Arnhem, NederlandLinkedIn TODO
JD

Co-founder, operations

Joep Degen

Runs all operations across Taekr Group. Customer administration, financial discipline, partnerships. Also operationally involved in TANAH WI, a separate venture under Niels' personal holding launching in 2027. Based in [TODO].

[TODO]LinkedIn TODO

Operating model

We build, then we hire.

Most agencies grow by adding people. We grow by replacing manual work with software. Our first hire on each product is a second technical operator, not a salesperson. Sales follows distribution, distribution follows working product.

Joep handles operations across the portfolio. Niels builds. We split equity 50/50 in Taekr Group. Decisions are made in Slack and reviewed monthly.

Collaborate

We’re open to conversations.

We talk with investors, partners, and operators with ideas that fit our thesis. We don’t take pitches for unrelated ventures. If you’ve built something we’d recognize, or you operate in a space we don’t, we want to hear from you.

  1. 01

    Investors

    We're not actively raising, but we'd rather meet 12 months before we need capital than 30 days after. Reach out if you back early-stage operators.

  2. 02

    Partners

    We work with agencies, technology providers, and infrastructure partners across our portfolio. If integrating with one of our products makes sense for both sides, let's talk.

  3. 03

    Operators with ideas

    If you've spotted an operational problem in B2B services that one of our products could solve, or could become a new product, we want to hear about it.